VISITORS to St Mary’s Stadium will see logos of one of the UK’s fastest growing business telecommunication firms after they signed a sponsorship deal with the football club.

Bosses from Hampshire firm NIX Communications Group have signed a deal granting them a presence on matchday advertising, Saints’ official website, and a corporate hospitality box to all home fixtures to entertain staff and clients.

The deal makes NIX Communications Group the Premier League club’s official fixed line telecommunications partner.

The company is renowned for delivering telecoms methods including business phone systems, wholesale calls and lines, infinity broadband, call recording and call management solutions.

Gareth Rogers, Southampton FC’s chief executive officer, said: “NIX Communications Group is a family-run business that has grown at a rapid rate in recent years and its track record for delivering effective communications solutions is evident. They understand our club and how we operate.

“As a business, NIX Communications Group’s vision and values align with our own, which is vital to any successful partnership.”

The Hampshire-based business has enjoyed a long-standing association with the football club, having grown from a hospitality box holder, to a pitch-side advertiser, to now achieving partner status.

NIX Communications Group is currently nominated alongside Southampton FC for the Growth Business of the Year at the Lloyds National Business Awards.

NIX Communications Group’s senior partner and operations director Nick Zammit said: “We’re thrilled to be an official club partner. It’s a great step forward for NIX Communications Group – we love the Saints and are proud to be part of their continuing success.

“The partnership makes good sense for both parties. Despite the vast difference in our size, we have both performed really well and have a shared vision of ambition, growth and excellence.”