A COMPANY which specialises in employing ex-service people has launched a new venture to provide cruise holidays to members of the armed forces community.

TriCrusing is the latest brand in the stable of the concierge and VIP servicing group TriExForces.

It was launched aboard the cruise ship Norwegian Jade in Southampton at a reception attended by Southampton's then mayor Cllr Cathie McEwing.

Founded in 2014, TriExForces is the brainchild of Samuel Reddy, who, a year earlier, had started TriForceChauffeurs , a chauffeur service employing ex-service personnel and police officers, now managed by former police officer Andy Lai.

TriCruising has partnered with Norwegian Cruise Line to promote a series of holidays departing from the UK for serving and former military personnel

Samuel Reddy commented that ‘‘The unwavering objective of TriCruising is ‘Delivering Happiness’ and I am delighted to have found such a strong and committed partner in Norwegian Cruise Lines, to bring these plans to fruition.’’

Samuel’s wife Vanessa Reddy, who brings 15 years’ experience in the travel industry and is the managing director of TriCruising.