DOUBTS have been cast over plans to build a Travelodge in the heart of Winchester following objections over its appearance.

The City of Winchester Trust, set up to preserve the city’s history, has lodged criticisms of the plans, which would see a 62-bed budget hotel take over the former Next store in High Street.

Despite initial optimism from business leaders in the city, the trust said: “There are real concerns about the proposed Market Street elevation, which includes the main hotel entrance.

“Market Street is of historic importance, but it has been degraded by the delivery entrances and bins that currently characterise it.

“While these elements have been taken into account and is something that the new development has improved to a certain extent, it is felt that the opportunity has been missed to make a more significant and imaginative proposal to improve the character and appearance of the street.”

However, the trust did say that it was “content in principle with the proposal”.

The plans have also drawn criticism from Winchester City Council’s urban design and sustainability officer Dr Hatem Nabih.

Dr Nabih said: “The proposed height would make the building incoherent with the context of Market Lane and expose the large roof and plant areas, making them prominent and visible from distant views.

“The application therefore does not respond positively to the character and context of its locality.”

In addition, a number or residents have also voiced their objections over the lack of addition car parking in the plans.

Clive Patchell, of Cathedral View, Highcliffe, said: “There is no provision for parking. To rely on Council car parks is unsustainable.”

As previously reported, a transport statement produced on behalf of applicant, the London Borough of Southwark Pension Fund, said that there was no need for additional parking due to the city’s car parks and public transport.

Despite a lack of support on the planning application itself, the plans have been welcomed by business chiefs.

Catherine Turness, Winchester Business Improvement District’s (BID) executive director, said: “Tourism research has suggested for some time that there has been a need for more hotel beds in Winchester and clearly the BID would encourage a facility that allows visitors to stay longer and spend more in city centre businesses.”

Revealing his personal thoughts on the plans shortly after the application was lodged, Michael Carden, vice chairman of the City of Winchester Trust, added: “It’s a remarkable idea. It need thinking about, but it sounds like a welcome addition. It would depend very much on the design.”

A decision on the plans is expected early next month.