ANDOVER's new Poundworld has declared war on its arch rival in the town.

Earlier today we reported that the chain is opening in the Chantry Centre next Thursday.

Its bosses have already taken a swipe at Andover's Poundland, triggering a war of words before it has even opened.

In a statement Poundworld said its arrvial would spark "pound shop wars" in the town and that it would go "head-to-head" with its more established enemy.

It added: "Family-run Poundworld will take on American conglomerate Poundland in Andover with its 281st store.

"Set to go head-to-head with its rivals, Poundworld pledges to offer the best single-price shopping experience in Andover."